Built for BigCommerce

Turn Out-of-Stock into
Recovered Sales

Waiting List Manager automatically adds "Notify Me" buttons to out-of-stock products, captures customer emails, and sends instant alerts the moment items are back in stock — fully automated, zero manual work.

100%
Automated notifications
0
Manual follow-ups needed
Products supported
Revenue
Recover more sales

Without a waiting list, you're losing sales every day:

  • Customers leave when they see "out of stock" — and never come back
  • No way to capture demand for unavailable items
  • You don't know which products customers actually want restocked
  • Customers buy from competitors while you wait for new inventory
  • Manually emailing subscribers when stock returns is impossible at scale

Every out-of-stock page is a missed sale — unless you capture it.

Waiting List Manager turns every "out of stock" product page into a demand-capture opportunity. It automatically places a waiting list sign-up where the Add to Cart button used to be, collects customer emails, and sends personalized notifications when stock returns — no manual work, ever.

Set up once. Recover sales automatically.

Three simple steps and Waiting List Manager handles everything — from customer sign-up to back-in-stock notification.

1

Out-of-stock product shows a "Notify Me" button — automatically

When any product in your BigCommerce store runs out of stock, Waiting List Manager automatically displays a "Notify Me" or "Join Waiting List" button in place of the Add to Cart button. No manual configuration per product — it works store-wide from day one.

2

Customers subscribe and join the waiting list

Shoppers enter their email and join the waiting list for the product they want. They receive a customized subscription confirmation email, and their sign-up is logged in your dashboard where you can view and manage all waiting list activity.

3

Product restocked → customers get instant email notifications

The moment a product comes back in stock in BigCommerce, Waiting List Manager automatically sends personalized email notifications to every subscriber on that waiting list — bringing them straight back to your store to buy.

Everything you need to capture and convert waiting customers

Purpose-built for BigCommerce merchants who want to turn out-of-stock pages into a reliable revenue-recovery channel.

🔔

Automatic "Notify Me" Buttons

Waiting list buttons appear automatically on all out-of-stock product pages across your store — no manual setup per product required. Works from day one, store-wide.

📧

Instant Back-in-Stock Emails

When a product returns to stock, all customers on its waiting list receive instant email notifications — automatically, without any manual action from you.

📋

Subscription Management Dashboard

View all waiting list activity in one place. The Top Requests page shows your most-wanted products; Recent Requests tracks the latest sign-ups with full customer details.

📊

Analytics & Statistics

The Statistics tab gives you insights into subscription trends and notification performance — so you know which products to prioritize for restocking and what's driving demand.

✏️

Customizable Email Templates

Personalize both the subscription confirmation and back-in-stock notification emails. Edit subject lines, message content, calls-to-action, and include product images.

🎨

Storefront Customization & Free Styling Help

The app fits most stores out of the box. For finer control, every UI element has an ID for CSS targeting. And if you're not happy with how the Notify Me button or sign-up form looks — just reach out and we'll customize it for you, free of charge.

📤

Subscriber Export

Export your waiting list subscriber data — including customer emails and products they want — for use in your marketing platform, CRM, or email campaigns.

Fully Automated — Zero Manual Work

Once configured, the entire process runs itself. No manual emails, no spreadsheets, no follow-ups. Waiting List Manager operates silently in the background, recovering sales for you.

🏪

Multi-Storefront Ready

Running multiple storefronts on BigCommerce? Waiting List Manager works across all of them — each storefront captures its own waiting list subscribers and sends notifications independently.

Any BigCommerce store with products that sell out

Waiting List Manager works for every industry where customer demand exceeds available inventory.

👗

Fashion & Apparel

Capture demand for popular sizes and styles that sell out fast, then auto-notify customers when new stock arrives.

💻

Electronics

Hold customer interest for high-demand or limited-availability tech products until inventory is replenished.

🏋️

Health & Fitness

Recover sales for popular supplement, equipment, and wellness products when supply can't keep up with demand.

🎁

Gifts & Seasonal

Never lose a seasonal sale — capture sign-ups before and during peak periods so restocked items sell through fast.

🏠

Home & Garden

Notify customers waiting for limited-edition or high-demand home items the moment they're back and ready to purchase.

Loved by BigCommerce merchants

★★★★★ 5.00 out of 5  ·  10 reviews on BigCommerce App Marketplace
★★★★★
Awesome!
"Took less than 5 minutes to set up (they made it super easy — excellent design of the configuration page), and it is working across my whole site without a glitch. I should have done this years ago. It's $10/mo but I know it will bring in a ton of lost revenue."
BigCommerce Merchant  ·  Feb 18, 2026
★★★★★
WOW!! Sooo easy exactly what we need
"Super easy to integrate into the website. Fits in perfectly with current layout. Test emails work great."
BigCommerce Merchant  ·  Feb 11, 2022
★★★★★
Amazing Support
"This app is easy to use, does exactly what I need it to do. The support is so fast, and they go above and beyond being helpful. $10/month? What a steal."
BigCommerce Merchant  ·  Aug 4, 2021
★★★★★
Fabulous App!
"Such a simple and elegant solution, saves us time and provides immediate information to our customers about re-stocking products. Additionally the service and support is outstanding! FIVE STARS! Thank you."
BigCommerce Merchant  ·  May 18, 2021
★★★★★
A simple but very powerful app with AMAZING Support
"Easy and simple to install and setup fast. I experienced a slight error with my testing and emailed support. I received a reply in less than 5 minutes and the error was fixed within 10. This is amazing customer support from a developer who clearly cares about their work. I would give this app 10 stars but 5 is top rated — thank you Anton for your EXCELLENT support!"
BigCommerce Merchant  ·  May 12, 2021
★★★★★
Amazing app
"This app is honestly amazing because it just works. It has secured me a lot of sales since installing it. Every store should offer their customers the option to sign up for a stock alert. Well earned five-star rating — I rarely leave app reviews but I had to for these guys as it is the least I can do."
BigCommerce Merchant  ·  Mar 2, 2021

Simple, affordable pricing

Waiting List Manager is available on the BigCommerce App Marketplace with a free trial to get you started.

Free trial included — no commitment required.   View on BigCommerce Marketplace →

Frequently asked questions

How does the Notify Me button appear on out-of-stock products?
Waiting List Manager automatically detects when a product is out of stock in BigCommerce and displays a "Notify Me" or "Join Waiting List" button on the product page. This works across your entire store — no manual configuration per product required.
Can I customize the notification emails sent to customers?
Yes. You can fully customize both the subscription confirmation email and the back-in-stock notification email. Edit the subject line, message body, and call-to-action text. You can also include product images using the product_img_src token or by uploading custom images into the email template.
How are customers notified when a product comes back in stock?
When inventory is updated in BigCommerce and a product comes back in stock, Waiting List Manager automatically sends email notifications to all subscribers on that product's waiting list. The entire process is automatic — no manual action is needed from you at any point.
Can I see which products have the most waiting list demand?
Yes. The Top Requests page in your dashboard shows which out-of-stock products have the most waiting list subscribers. Use this data to prioritize which products to restock first and to make smarter purchasing and inventory decisions.
Can I export my waiting list subscribers?
Yes. The Waiting List Manager dashboard lets you view and export subscriber lists from the Top Requests and Recent Requests pages, including customer email addresses and the products they are waiting for. Use this data with your email marketing platform or CRM.
Does Waiting List Manager work with all BigCommerce themes?
Waiting List Manager is built for BigCommerce Stencil themes. The app provides full CSS customization options and assigned element IDs for targeting specific UI components — so the waiting list form can be styled to match any store design perfectly.
How do I install Waiting List Manager on my BigCommerce store?
Find Waiting List Manager on the BigCommerce App Marketplace and click Install. It connects to your store via the BigCommerce API — no developer work needed. Configure your notification settings, verify your admin email, and run a quick test by marking a product out of stock. You can be fully up and running in minutes.
Does Waiting List Manager work with BigCommerce multi-storefront?
Yes. Waiting List Manager is fully compatible with BigCommerce multi-storefront setups. Each storefront captures its own waiting list subscribers and sends back-in-stock notifications independently, so your customers always receive the right communication for the storefront they shopped on.
What if the Notify Me button or sign-up form doesn't match my store's design?
The app inherits your store's default theme styling and works well out of the box for most stores. If you want the button or input box to look exactly right, just contact us — we'll customize the appearance of the Notify Me button and sign-up form to match your store's design, completely free of charge.

Stop losing sales to
out-of-stock products.

Install Waiting List Manager from the BigCommerce App Marketplace and start capturing customer demand automatically — today.

Install on BigCommerce →

Waiting List Manager — The BigCommerce Back-in-Stock & Waiting List App

Waiting List Manager is a dedicated BigCommerce waiting list app and back-in-stock notification app that helps merchants recover lost sales from out-of-stock products. Whether you're selling fashion and apparel, electronics, health and fitness products, seasonal gifts, or any high-demand items, Waiting List Manager captures customer interest when inventory runs out and converts that demand into sales automatically when stock returns.

The app places automatic "Notify Me" buttons on every out-of-stock product page in your BigCommerce store, collects customer email subscriptions, and sends fully automated back-in-stock email notifications the moment products are replenished. With a built-in analytics dashboard, exportable subscriber lists, and fully customizable email templates, Waiting List Manager gives you everything you need to turn out-of-stock pages into a reliable revenue-recovery channel. If you're looking for a BigCommerce out-of-stock notification app or a BigCommerce notify me app — Waiting List Manager is it.